Monster Jam Licensing Program Continues Rapid Growth, Announces New Licensees

(Aurora, Illinois – Monster Jam PR – September 29, 2011) – Feld Motor Sports® announced today that Monster Jam®, the world’s largest and most popular touring monster truck property, which performs in front of four million spectators annually, has signed seven new companies to its rapidly expanding Monster Jam licensing program. The addition of these new licensees expands the Monster Jam brand into more retail aisles, and adds to the growing list of more than 50 licensees.

The Monster Jam logo will continue to be more recognized as Feld Motorsports expands their extensive licensing program.

Monster Jam’s new licensing partnerships include:

· Aquarius: Boys’ accessories including belts, wallets, small leather goods, gift sets, cold weather and cut and sewn hats

· Bakery Crafts: Cake and cupcake toppers including Pop Tops® and plaques, cake kits, candles, Bakery Bites®, and edible cake decorations

· Playhut: Indoor and outdoor play tents, play structures, play environments, 3D playmats, soft storage bins and slumber products

· Raymond Geddes: Writing instruments, back-to-school paper products to include notebooks, folders, memos and notepads

· Tara Toy: Design N’ Play giant activity sets and board games

· Walter Foster Publishing: Activity books to include drawing lessons, bound-in drawing pad, puzzles, word games, cut outs and stickers

· XMG: Smart phone gaming applications, internet gaming applications for a global audience

Monster Jam is continuing its relationship with four long-standing licensees, signing key renewals with current partners:

· American Greetings: Greeting cards, party goods, party favors, party decorations, gift packaging and stickers

· Bentex Group, Extreme Concepts, and Dreamwave: Boys’ swimwear and sleepwear, boys’ t-shirts and tops and bottoms, separates and sets, men’s loungewear and sleepwear

· Bioworld: Men’s and boys’ t-shirts and headwear

· Square One Brands: Gift and novelty tin signs and license plate holders

“Monster Jam is one of the most exciting family-based live events in the world combined with a passionate and enthusiastic television fan base. The announcement of eight new licensing agreements and the resigning of strong long-term licensing partners continues to solidify the Monster Jam brand in key retail categories,” said Mark Abernethy, Sr. Director of Brand Marketing, Feld Motor Sports.

Fans can also experience the thrill of Monster Jam live events at home through broadcasts on SPEED and CBS, with over 600 hours of coverage.

About Feld Motor Sports®

Feld Motor Sports®, Inc. is the world leader in specialized arena and stadium-based motor sports entertainment. Feld Motor Sports, Inc. productions include Advance Auto Parts Monster Jam®, Monster Energy Supercross, AMA Arenacross Series, Nuclear Cowboyz®, and IHRA® Nitro Jam®. Feld Motor Sports, Inc. is a division of Feld Entertainment, the world’s largest producer of live family entertainment. For more information on Feld Entertainment, visit

Traxxas Joins the European Monster Jam® Tour as the Official Hobby Class Radio Control Truck

(Aurora, Illinois – Feld Motor Sports PR) – Feld Motor Sports® announced today that Traxxas, The Fastest Name In Radio Control®, has inked a deal to become the official and exclusive hobby class radio control truck of the European Monster Jam® tour. As part of Traxxas’ involvement with the European tour, they will also be sponsoring the new Traxxas E-Maxx monster truck race team, which will compete at all six stops of the tour.

“Traxxas is proud to be the Official and Exclusive Hobby Class Radio Control Vehicle of Monster Jam Europe,” said Traxxas President Mike Jenkins. “We’re bringing our full program to supercharge the excitement for European Monster Jam audiences. Each event will feature high-flying, action packed radio control stunt demos, a full product showcase, and our popular Try-Me Track where show attendees can test their own skills on our specially prepared track.”

Jenkins added, “On track, the full size Traxxas E-Maxx will be going head-to-head with best Monster Jam trucks and drivers in competition today. I hope everyone who is a fan of big horsepower will come out and see Traxxas rock the house.”


The all-new Traxxas E-Maxx monster truck will be competing during the six-stop European Monster Jam tour.

“Since January, Traxxas has been an integral part of the Advance Auto Parts Monster Jam tour with their interactive displays both on and off the track, said Tim Murray, vice president of sales, Feld Motor Sports. Their presence has been a huge hit amongst the millions of loyal fans that attend our events. We are happy to work with Traxxas to expand the relationship with Monster Jam internationally. We are also excited to welcome the Traxxas sponsored monster truck, Traxxas E-Maxx, which will be competing throughout the six-stop European tour.”

In addition to being one of the highly-recognized sponsors of Monster Jam and its European tour, Traxxas will receive traditional sponsorship benefits and exhibit space within the pit party at all six cities to showcase their try-me-track that will give fans a first-hand experience of the industry-leading Traxxas hobby-class radio-controlled product. During each event, Traxxas will also be giving away exclusive Monster Jam licensed hobby class radio controlled monster trucks.

After a month-long sail across the Atlantic, Monster Jam returns to Europe for the eighth year, making stops at five countries and three new cities. In Europe alone, these massive machines have entertained nearly two million fans. Monster Jam’s toughest monster trucks such as Grave Digger®, El Toro Loco®, Maximum Destruction®, Monster Mutt® and now, making its worldwide debut the Traxxas E-Maxx, take to the stage. Of the 10 trucks competing this year, eight battled at the Monster Jam World Finals℠.

The 2011 tour has already made two of its three inaugural tour stops visiting Derby, UK two weeks ago and Madrid, Spain this past Saturday, June 11. The tour resumes in September at the new Wroclaw Stadium, of Wroclaw, Poland, which happens to be the first event to ever play at this venue. Three weeks later, Monster Jam will head to Arnhem, Netherlands for its hallmark event at the Gelredome. The 2011 Monster Jam European tour comes to a close November 12 from Barcelona, Spain’s Estadio Olimpico.

Never miss out on the latest Monster Jam news! Follow Monster Jam on Facebook and Twitter! Log on to and today!

About Traxxas

Traxxas was founded in 1986, and is the innovator of “ready to run” (RTR) radio-controlled models. Before the company popularized the concept, the radio-controlled hobby was built around kits that required assembly and painting, and did not include all the electronics required to operate them. Traxxas changed all that by offering professionally assembled models with the hobby-class performance of kits. Since then, “RTR” models have become the industry standard. Traxxas takes the concept further with “Ready-To-Race®,” and offers the fastest, most complete, highest-performance RTR models available.

Traxxas is the fastest name in radio control and builds the fastest Ready-To-Race® R/C models in the world. Its fastest cars and trucks can top 70mph, with powerful nitro-burning 2-stroke engines and state-of-the-art brushless electric motors. Traxxas models are sold in hobby stores worldwide and online at

About Feld Motor Sports®

Feld Motor Sports®, Inc. is the world leader in specialized arena and stadium-based motor sports entertainment. Feld Motor Sports, Inc. productions include Advance Auto Parts Monster Jam®, Monster Energy Supercross, AMA Arenacross Series, Nuclear Cowboyz®, and IHRA® Nitro Jam®. Feld Motor Sports, Inc. is a division of Feld Entertainment, the world’s largest producer of live family entertainment. For more information on Feld Entertainment, visit

(Photo Courtesy Feld Motor Sports)

Monster Truck Radio 05/23/11 – Dustin Brown & Coty Saucier

Monster Truck Radio With Host Jeff Richards
Date: Monday, May 23rd, 2011
Guest #1: Dustin Brown, Crew Chief for Dennis Anderson’s Grave Digger and Feld Motorsports Driver
Guest #2: Coty Saucier, Crew Chief for Damon Bradshaw’s Air Force Afterburner [Read more…]

TMB’s “Road to the World Finals” Returns for 5th Season

One of our most popular features each year on is back for 2011, as we once again rank drivers week to week in our “Road to the World Finals” Unofficial Point Standings. Fans always wonder exactly how USHRA selects its 24 competitors for the annual Monster Jam World Finals, and so do we. We also often wonder just how all the drivers stack up against each other throughout, and at the end of the year. Without a national points system for the Monster Jam series, it is awfully hard to do so as they often run events in up to 10-15 different venues in a single weekend. So for the 5th year in a row, TMB will be operating our “Road to the World Finals” unofficial point standings for the Monster Jam series based straight from results available at This is our way of ranking the drivers based on their performance throughout the season and gives us a good idea of which drivers have earned a spot in the World Finals, whether they ultimately end up being selected or not.

If you didn’t follow along last year, we’re sure that you have many questions about how we put this together: How does it work? Which events are we including? How are the points awarded? etc. At the bottom of each week’s update, you’ll see the detailed rationale and explanation that should answer most of these questions. Last year, Tom Meents edged out Dennis Anderson in one of the closest point battles we’ve ever seen, eclipsing Dennis by less than 5 points. Who will be tops in 2011? Follow along and let’s find out together!

So far in the 2011 season, the battle for the #1 spot is shaping up to once again be the Dennis and Tom show, with Anderson having the edge after Week 1. Anderson’s huge double down in Houston has him out front over Meents, who picked up a freestyle win in Detroit but was eliminated in the semi-finals of racing. Big performances from Gary Porter and Carl Van Horn in Columbus and Trenton, each winning 5 of a possible 6 competitions has them in the mix as well, tied for third overall with Linsey Weenk in the new Lucas Oil Crusader stemming from his strong performance in Houston.

The legendary Dennis Anderson has the #1 spot after a Double Down performance in Houston.

The battle for the last spot has yet to take shape after only one week of competition as thirteen drivers are currently tied for the 21st overall position. Once a couple weeks of the season are in the books, we’ll have a better picture of who is earning a shot at the World Finals in 2011.

Check out the Road to the World Finals unofficial rankings after Week 1 below:

Here is how points were scored in this week’s Elite Level events:

1/8 – Detroit, Michigan

Racing Finish – Driver – Truck – Points Earned

1st – Lee O’Donnell – Iron Man – 20
2nd – Frank Krmel – AAP Grinder – 15
Semi-Finals – Tom Meents – Maximum Destruction – 7.5
Semi-Finals – Marc MacDonald – El Toro Loco – 7.5

Freestyle Finish – Driver – Truck – Points Earned

1st – Tom Meents – Maximum Destruction – 20
2nd – Charlie Pauken – Grave Digger – 15
3rd – Marc MacDonald – El Toro Loco – 10
4th – Frank Krmel – AAP Grinder – 5

1/8 – Houston, Texas

Racing Finish – Driver – Truck – Points Earned

1st – Dennis Anderson – Grave Digger – 20
2nd – Linsey Weenk – Lucas Oil Crusader – 15
Semi-Finals – Cam McQueen – Nitro Circus – 7.5
Semi-Finals – Damon Bradshaw – Air Force Afterburner – 7.5

Freestyle Finish – Driver – Truck – Points Earned

1st – Dennis Anderson – Grave Digger – 20
2nd – Lupe Soza – AAP Grinder – 15
3rd – Linsey Weenk – Lucas Oil Crusader – 10
4th – Chris Bergeron – Brutus – 5

For results from Normal Level events, check out the 2011 Results Tracker January 7th-9th Weekend Results page (drivers earn 5 points for a racing or freestyle win).

Keep following TMB’s “Road to the World Finals” for all the results and current standings each week. Keep in mind this is all unofficial and is just for fun and enjoy as we track the Monster Jam series all the way to the World Finals in March!

About TMB’s Road to the World Finals:

For some time, fans across the country have wondered why the USHRA does not run a public points system of some kind for their Monster Jam series. We are included in the group that would love to be able to follow the standings of such a series each week. We are of the belief that a berth in the Monster Jam World Finals should be earned based on performance throughout the year in both racing and freestyle. Regardless of what portion of the monster truck industry you favor, there is no denying that the Monster Jam World Finals is the biggest and highest profile event our sport has to offer. A chance to compete at this event is a big deal for many drivers out there, and it is our opinion that they should be able to earn their way in. We’re not saying that Feld Motorsports doesn’t pick the World Finalists based on performance currently–we’re simply saying that we don’t know how they make up the field because the process isn’t made public.

So with that in mind, we have created an UNOFFICIAL points system that is simple (although it may seem complicated) and that rewards performance in all Monster Jam events across the country leading up to the World Finals. In our Standings, we will show the cut-off after the 24th truck, indicating that IF entry to the World Finals was based SOLELY on performance, these are the drivers that would be headed to Las Vegas. Keep in mind that this is just for fun and has no actual bearing on the selection of World Finals participants. See below for a breakdown of our points system and our rationale for the decisions we made in creating it.

Elite Level Events

What is an Elite Level event? We define an Elite Monster Jam event as any with a field of 12 of more trucks. We have chosen to award these events the highest amount of points, because these are the highest profile Monster Jam events. These events are the ones held in the major stadiums in front of the biggest crowds, some of which are even televised on SPEED. It is our belief that performance in the highest profile shows should be weighted most heavily toward a World Finals berth because these events are most similar to the World Finals itself. The most points any one driver can score in an Elite Level event (and thus in any event) is 40. If an event meeting all of this criteria holds 3 or more shows over the course of a single weekend, the points for each show are worth half of what is listed below.

Racing Finish – Points Awarded

1st – 20
2nd – 15
Semi-Finals – 7.5

Freestyle Finish – Points Awarded

1st – 20
2nd – 15
3rd – 10
4th – 5

Normal Level Events

What is a Normal Level show? The majority of Monster Jam events held around the country are Normal Level shows. These events are typically held in smaller arenas around the country, consisting of multiple shows held over the course of the weekend (anywhere from 2-5), with fields of anywhere from 5-8 trucks. Looking at the points awarded for these shows, you will notice they are much less than the upper levels. We equate the significance level of an entire 4 show weekend of Normal Level events with the significance of one Elite Level show–thus, the maximum points a driver can earn in a weekend at a Normal Level event is 40 (this based on the usual maximum # of shows being 4 (Tacoma being the exception with 5), and an available 10 points per show (10×4=40)).

Racing Finish – Points Awarded

1st – 5

Freestyle Finish – Points Awarded

1st – 5

Monster Truck Radio 01/10/11 – Adam Anderson

Monster Truck Radio With Host Jeff Richards
Date: Monday, January 10th, 2011
Guest #1: Adam Anderson, driver of Grave Digger The Legend
Guest #2: N/A [Read more…]

TMB TV: ActionTracks Episode 1.6 – Wildwood, NJ (Part 2)

Event: Thunder on the Beach
Venue: The Wildwood Beach
Location: Wildwood, New Jersey
Date: October 1st-3rd, 2010
Host: Chris Parrish
Videographer: Chris Parrish

Lineup: Avenger (Jim Koehler), Bad Habit (Joe Sylvester), Black Stallion (Mike Vaters), Brutus (Chris Bergeron), Grave Digger (Gary Porter), Gun Slinger (Scott Hartsock), Spiderman (Whit Tarlton) [Read more…]

TMB TV: ActionTracks Episode 1.5 – Wildwood, NJ (Part 1)

Event:  Thunder on the Beach
Venue:  The Wildwood Beach
Location:  Wildwood, New Jersey
Date:  October 1st-3rd, 2010
Host:  Chris Parrish
Videographer:  Chris Parrish

Lineup: Avenger (Jim Koehler), Bad Habit (Joe Sylvester), Black Stallion (Mike Vaters), Brutus (Chris Bergeron), Grave Digger (Gary Porter), Gun Slinger (Scott Hartsock), Spiderman (Whit Tarlton) [Read more…]

Marvel Expands Deal With Feld Motor Sports

(New York, NY) Marvel Entertainment, LLC, a global character-based entertainment licensing company, announced today that it has expanded its partnership with Feld Motor Sports, the world leader in specialized arena and stadium-based motor sports family entertainment, to include new products featuring the Iron Man and Spider-Man custom-designed monster trucks that perform on the worldwide Monster Jam® tour.

The expanded partnership includes die-cast replicas of the Marvel monster trucks, at various scales, from Monster Jam’s die-cast toy partner Mattel. Feld Motor Sports also has category rights to produce trading cards, posters, calendar and other toys featuring replica images of Marvel touring trucks. Product will be launching at major retailers in the U.S. and Canada in early 2011. The expanded partnership also includes co-branded apparel, which will be launching for holiday 2010.

The Iron Man and Spider-Man custom-designed monster trucks made their official debut at Monster Jam — the world’s premier monster truck tour — earlier this year.

“This expanded partnership with Feld Motor Sports underscores our strategy to expand the reach and exposure of our brands to new audiences and through new entertainment formats. The new co-branded product will leverage the enormous appeal of the Monster Jam property — both in the stadiums/arenas and at retail — to bring the Marvel brand experience to their core family audience,” said Paul Gitter, President of Consumer Products for North America, Marvel Entertainment.

”Expanding our partnership with Marvel to include die-cast toys at retail and inside the stadiums and arenas is a natural progression of our relationship,” said Charlie Mancuso, President of Feld Motor Sports. “We will continue to work with Marvel to grow our relationship at Monster Jam events even more to create lasting connections with our fans around the world.”

With more than 325 live performances a year at the world’s premier stadiums and arenas, Monster Jam has a family-oriented fan base of more than four million spectators. Monster Jam events blow the roof off traditional motor sports, featuring giant monster trucks competing in a thrilling, car-crushing frenzy. Monster Jam events are also televised on the SPEED Channel and CBS.

For more information on Advance Auto Parts Monster Jam, visit